U.S. News
Bud Light’s Staggering Sales Decline Continues
Knowledge Nuggets:
- Anheuser-Busch experiences a significant decline in sales, two months into the controversy over their partnership with Dylan Mulvaney, a prominent transvestite.
- Bud Light sales plunged by 29.5% for the week ending May 20, with revenues dropping by 25.7% as compared to last year, according to data from Bump Williams Consulting and Nielsen IQ.
- The public backlash has severely affected the brand’s image, with the potential of a name change looming to salvage the plummeting sales.
In a continuing saga of controversy, Anheuser-Busch, the renowned brewery, has found itself amidst a mounting crisis.
Their recent decision to collaborate with Dylan Mulvaney, known for his extravagant transvestite persona, has triggered an unforeseen backlash among their customer base.
This is clearly reflected in their dwindling sales, a fact that has continued to exacerbate for the past two months.
As per the data provided by Bump Williams Consulting and Nielsen IQ, sales volume for Bud Light, the leading brand under Anheuser-Busch, fell by a massive 29.5% in the week ending May 20.
The revenue, concurrently, took a 25.7% hit compared to the same time frame last year.
This decline isn’t an isolated incident but a perpetuating trend, as the sales for the weeks prior also show a negative trajectory.
Consequently, this backlash has caused a domino effect on Anheuser-Busch’s stock prices, causing it to plummet since the beginning of April.
The potent repercussions of this situation have started to trigger speculations regarding a potential name change for the Bud Light brand.
Despite being one of the top-selling beers in the country, the Bud Light label now appears to be losing its charm and acceptability.
It is evident that a public relations blunder of such magnitude can have profound implications, even for a brand that took decades to build.
The overall value of Anheuser-Busch is in a downward spiral, making it imperative for the company to recalibrate its strategies and address the controversy at the earliest.
Clear thoughts:
Well, folks, here we are, caught in the whirlwind of a marketing misstep.
Anheuser-Busch’s decision to partner with a high-profile transgender woman, Dylan Mulvaney, has landed them in a soup they didn’t anticipate.
As a conservative Republican, my argument isn’t against tolerance or inclusivity.
It’s about respecting the sentiments of the general populace and not bowing down to what seems to be an increasingly pervasive agenda.
The sales figures don’t lie.
A drop of 29.5% speaks volumes about the public’s response.
What does this tell us?
People want beer, not a social experiment.
They want to relax, not to be a part of a brand’s misguided effort to appear ‘progressive.’
Changing the name of a legacy brand like Bud Light isn’t going to cut it.
It’s not about the name; it’s about the principles that brand represents.
Does Anheuser-Busch stand for tradition and camaraderie, or does it stand for pushing radical agendas?
Timothy
June 2, 2023 at 9:51 am
queer beer
The Rebel
June 2, 2023 at 6:37 pm
If you are a patriot——————-you will not consume any AB QUEER products.
Grow some nads—————–stope the WOKE manure !!!!
michael eaton
June 2, 2023 at 7:19 pm
yep !
Bill
June 2, 2023 at 7:22 pm
What good is a name change ? Amounts to lipstick on a pig. Illustrates how stupid they think their customer base really is. How about owning their screw up and vowing to get out of political activism. Same goes for all the others jumping on this sinking ship.
Thor Berntson
June 2, 2023 at 10:05 pm
I am also tired of the constant brainwashing in everything on TV pushing the lies over and over again to where they become the truth. Oh wait a minute that is one of the Democrat Party strategies, “tell a lie often enough and people will believe it” This strategy can also be attributed to is attributed to other sources as well, including Vladimir Lenin1, Joseph Goebbels23, and Walter Langer, and is the law of propaganda.
Mathew S. Molk
June 2, 2023 at 7:34 pm
over 40 years of Budweiser (not Lite, either. Regular Budweiser) Noe I drink only Pabst. I will die and never have another AB Inbev product. – I have a lot of friends who also say they will never drink ANY Am/Inbev product ever again. far as we are concerned everything they make is QUEER BEER and hope they go under.
Take America back,,,,and KEEP IT THIS TIME!
Kelleigh Nelson
June 2, 2023 at 7:44 pm
This push throughout all the corporations, Anheuser Busch, Kohls, Target, Coke, Chick Fil A, and others…is promoted by none other the World Economic Forum Nichole Schwab, daughter of Klaus and Hilde.
So, if you’re refusing to shop these stores or buy these brands, KEEP IT UP! MONEY HAS POWER!
Judy
June 2, 2023 at 10:36 pm
They just don’t understand, even after losing billions. There’s man, and woman. Male and female. That’s it. But they’ll never, never get it
RobertC
June 3, 2023 at 2:21 am
They thought that they could create a new, more woke, customer base, which would far surpass their old one. The joke’s on them – the woke crowd makes a LOT of noise (and NO sense), but that doesn’t translate into more sales. When a company shows such total disregard for their loyal customer base, they deserve to go out of business. As a non-drinker, I certainly couldn’t care less what happens to Anheuser-Busch, but it is a shame that their workers are negatively affected by the company’s total stupidity.
Kelleigh Nelson
June 3, 2023 at 10:27 pm
A man has an X and a Y chromosome. A woman has two X chromosomes. No matter what you cut off, what you add, or how many hormones you take, if you were born a man, you still have an X and a Y chromosome, and women still have two X chromosomes.
The selling of this lie is destroying our youth.
Sapienne
June 4, 2023 at 7:01 am
I completely agree with you, and with science. However, politics and propaganda always seem to get out the door running before common sense kicks in. Well this time, I hope it kicks in their teeth. It is going to take a while before ‘internet influencers’ actually run the country, but they are sure trying. However, people with wisdom, some of it grasped over time, are still paying for everything. Let’s try to make sure we always do.
Joe Cunningham
June 5, 2023 at 7:45 am
the problem is too many buy in to the story just to “get along” Even in this story Devaney was referred to as a transvestite woman, he is not a woman. EVERYONE needs to stop acquiescing to this BS and much of it would stop. Playing dress up doesn’t change what sex you are. It would be easier to think yourself a different age or just as easy to think yourself into being a pony but that would not make it so
Donald N. Baker
June 3, 2023 at 12:54 am
Bud light paid the price for listening to the moronic drivel from their newly hired advertising executive. And she finally paid the price too, by being fired. What was she thinking. Picture her next job interview – “Hi, I’m Pandora. Let me guide your advertising. Hold my Bud Lite while I open my box.
Sean Richman
June 3, 2023 at 10:20 pm
And it will continue,The real patriotic GOD fearing conservatives are NOT ready for this vote buying”BULL EXHAUST”.
Zomby
June 5, 2023 at 1:09 pm
We stopped selling ALL AB products in our restaurant.
CharlieSeattle
June 5, 2023 at 6:44 pm
How many employees quit after that queer BS went down?
Kelleigh Nelson
June 5, 2023 at 8:57 pm
It’s those beautiful Clydesdales I worry about. Remember all their wonderful horse and doggie commercials? Remember when they took the horses to New York and they bent their knees and bowed to the once beautiful towers? Made you weep, and it was only shown once.
Now they’ve joined the damndable World Economic Forum to push this filthy debauchery and perversion. When the morals of a country are destroyed, the country collapses…that is the goal.
May God have mercy on our nation.