Entertainment
“Nice Try”: Bud Light’s New Commercial Backfires
Clear Facts:
- Post their partnership with Dylan Mulvaney, Anheuser-Busch’s Bud Light and Budweiser brands have been facing relentless challenges.
- Modelo Especial dethrones Bud Light, previously America’s top beer for almost 20 years.
- Bud Light’s recent NFL ad faces skepticism and criticism, mirroring the brand’s declining reputation.
You can’t fool the American public, Bud Light.
Post their catastrophic collaboration with Dylan Mulvaney, Anheuser-Busch’s twin beer titans, Bud Light and Budweiser, have faced a relentless deluge of setbacks.
Whether it’s plummeting sales, declining stock values, the unfortunate necessity to shutter factories, or simply getting grilled on platforms like Twitter – the narrative for AB InBev has unmistakably been on the downturn.
To think, Bud Light, which for nearly 20 years stood unchallenged as America’s top dog in beer sales, was eventually dethroned by Modelo Especial.
Modelo Especial’s ascension, usurping Bud Light – a brand which once symbolized America’s beer preference for close to two decades – is telling.
The woes for Anheuser-Busch seem unending, and the horizon doesn’t show signs of respite. The latest episode? Bud Light is again the roast subject on Twitter, thanks to their newly unveiled NFL advertisement.
Had this been the pre-Mulvaney era, the advertisement might have been hailed as an inspired piece, effectively kindling enthusiasm for the impending football season. There’s something commendable about how it captures the spirit and passion of football.
Yet, tainted by the Bud Light brand association, it hardly manages to find its mark. To put it plainly, their pitch falls flat, transparent in its desperation to gain traction.
The American sentiment resonates this skepticism.
A quick glance at Bud Light’s Twitter mentions reveal a choir of voices echoing the same sentiment: “There’s no coming back from this.”
It’s time to hang up the boots, Bud Light. The game’s over.
We want to know what you think! Share your thoughts in the comments below.
Jennifer Currah
August 27, 2023 at 6:37 am
BUD LIGHT OR ANY AB-INBEV PRODUCTS, NEVER AGAIN. WE KNOW WHERE YOU STAND. YOU STAND FOR TRANSVESTITES COMING FOR OUR CHILDREN. NEVER GOING TO HAPPEN. GET LOST.
Alex Wander
August 27, 2023 at 6:59 am
Modelo is owned by Anheuser-Busch InBev everywhere except the U.S., where it’s owned by the New York-based, world-dominating conglomerate Constellation Brands
Eanxdivr
August 27, 2023 at 6:57 am
Even a heartfelt, sincere apology and an admission that they screwed up may not save them. That said, an apology and an admission should have been the very first thing they did, but they didn’t. Instead they went the gimmick route, figuring that slick production would be enough of a shiny object to distract the beer drinking masses. They have failed. Let them go down in suds. Budweiser and Bud Light is p*** water anyway.
Jeremy
August 27, 2023 at 7:27 am
Cancel culture, main stream media, and social media censorship make it look like the view points of the most vocal minority are mainstream. Companies like Anheuser-Busch mistake that appearance for reality and tailor their marketing strategies accordingly. Unfortunately for both them and the people who would otherwise continue to enjoy their products, the only real way for the majority to push back is to stop buying those products.
Sam R
August 27, 2023 at 7:52 am
FJB and FBL
Homer
August 27, 2023 at 9:30 am
There will NEVER, ever come a day, when I will ever fill my mouth.stomach with anythind Bud light or anything from A.Busch! I have NIOT done so in a long time, guess what NEVER AGAIN!!
Gary Marvin
August 27, 2023 at 10:11 am
Bud Light always was, still is, and always will be horse ptss. Now, besides being the worst tasting beer ever, they are the beverage of choice for queers and the moronic woke. And they aren’t even Amerixan – a Belgian company owns them.
There are so many other great choices in fantastic beers. Good riddance to Budweiser.
Conservative Not Republican
August 27, 2023 at 10:13 am
Meanwhile, in other beer news, it seems that trouble is brewing, as one of the Clydesdale horses, now demands to be recognized as a giraffe…claiming that long necks have always been associated with beer culture anyway.
Budweiser is attempting to find some way of accommodating the trans horse, but the traditionalist Budweiser Dalmatian, says that his mug is really frosted over this whole case. He is threatening to pop his top if they give the horse a new label. Rumor has it that he’s foaming at the mouth. Management is desperately trying to find a way to shut off the tap and put a cap on the whole brew haha, stating that they don’t want to put the cart before the horse.
Even so, it seems as if it is an unstable keg which continues to ferment. Others say that they’re just trying to kick the can down the road. More details will follow, as they continue to bubble up.
Jerome Henderson
August 27, 2023 at 11:26 am
Let this be a lesson for all the others. Go Woke – Go Broke.
robert
August 27, 2023 at 3:41 pm
gotta have a black woman singing while the commercial is playing. whats wrong with a western songeverybody loves drinking beer with a cowboy song. yeee haaaawww
William Warwick
August 27, 2023 at 11:23 pm
I’m glad AB ran this ad.It finally awakened the people to the woke garbage that these companys are trying to push down our “throats.”
1ST CAV
August 28, 2023 at 12:35 am
To Chairman Of Board ImBev…..fire that punk CIA AB CEO Brenden Whitmore…….than we will talk!
DannoMan
August 28, 2023 at 5:06 pm
So much competition, so many variations. They owned the #1spot and just threw it away. Unbelievable.
MOON
August 28, 2023 at 5:15 pm
QUEER BEER TRYING TO COME BACK FROM THE TRANSGENDER ASS HOLE WHO WANTS TO BE AN EGG PRODUCER. HEHEHEHEHAHHAHAAHAHA
robert
August 28, 2023 at 5:17 pm
I DID COMMENT. YOU DONT WANT TO PUBLISH IT BECAUSE I SAID TRANSGENDER ASS HOLE
bob
August 28, 2023 at 9:09 pm
This queer beer ad sucked ass !!!!! Maybe all the queers , he-shes, transFREAKS , pedophiles, and child molesters got excited over it !!! FRUCK A.B.